Womenswear label KAGE launched their first collection in 2009, offering fashion- forward pieces in feminine silhouettes. KAGE came to life during a trip to London, inspired by East London’s textiles and textures, launching the first capsule collection in 2009 at an art gallery. The collection sold out and established a strong cult following, resulting in the inception of the KAGE brand and the opening of their atelier in 2011.
Early 2016, KAGE moved their creative workspace to the dynamic Design District, a fashion hub for the region. A space known as the brand’s ‘white canvas’ – open, raw, and the perfect versatile space for inspirational ideas to come alive.
The brand has achieved many professional feats from the launch of its online platform, www.bykage.com, which propelled KAGE to new heights globally and expanded their reach. To the constant support of prominent influencers donning their designs and the local and international media houses following the brands story. However, it’s the mark of its 10-year anniversary that is the true testament to the brands success and emphasizes the quality and longevity of the KAGE brand.
This 10-year milestone saw the launch of the brands first-ever accessory collection in line with the brands FW19 collection. The refined fashion jewellery line consisted of dainty hairpins and statement earrings, all beautifully designed and with the quality synonymous with the brand.
Each collection is seamlessly synthesized with a modern feel while staying loyal to the inherent daring nature of the KAGE girl. Self-loving and unobstructed, she lives a life without boundaries, where style is what she chooses to express with the freedom of individuality.