Unusual is a design bag brand founded by Msc. Architect Ecem Oksuz based in Istanbul/Turkey. Working seven years as architectural designer in several corporations  she needed to search for uniqueness, creativity, inspiration and an expression. Therefore along the way, in a moment of madness Unusual was established in February, 2019.

We tend to see the world through an extraordinary, 'unusual' point of view. We believe a bag is not a bag, but a source of power that we hold on to when walking into a room!. We aim to inspire women to feel exclusive and strong by embracing the 'unusual' within them . We want to inspire women to sit at the table full of men with confidence and rule the table of course!. In the end we believe:

“Fortune favours the unusual"