Zei is a nice local brand from Istanbul, founded in 2021.

However the name was founded in 2018;  before "Coldplay" concert in Lyon, France. 

In between, time passed easily by thinking & dreaming a lot.

Loved that experimental process triggering the curiosity.

Zei is not something trying to become popular until very recently.

Zei is a brand using only organic fabrics to make simple, balanced and timeless designs in a Nice way.